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CLIENTS
EXPERTISE
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BRANDING
OVER 25 MC BRAND POSITIONING ENGLISH & SPANISH
BRAND REFRESH & AUDIT - PROMUJER
TOTAL MARKET POSITIONING
BRAND BOOK - LATINO COMMUNITY FOUNDATION
U.S.BANK MULTICULTURAL BRANDING & ENGAGEMENT STRATEGY
AMICA INSURANCE HISPANIC BRAND STRATEGY & OMNI-CHANEL MARKETING COMMUNICATIONS STRATEGY
MOBILE & SOCIAL
SOCIAL LISTENING FOR BRANDS LIKE TAJIN, PAM, MARIE CALLENDER'S, WESSON, SLIM JIM, & HUNTS P
HEALTH & NUTRITION TIPS VIDEOS: FB, INSTAGRAM HOLADOCTOR
FB LIVE SESSIONS WITH DOCTORS: IN PARTNERSHIP WITH AMERICAN DIABETES, AMERICAN HEART & ALZHEIMER'S ASSOCIATIONS.
CONAGRA FOODS: MC DIGITAL STRATEGY COMMUNICATIONS PAM, Marie Callender's, Wesson, Slim Jim, Snack Pack and Hunts
GLOBAL BRANDING DIGITAL PLATFORM AND CONTENT. GLOBAL BRAND POSITIONING & AUDIT
KENDAL JACKSON DIGITAL CONTENT MILLENIAL STRATEGIC PLATFORM
OUTREACH & EXPERIENTIAL
Healthy Menu program in colaboration with the JC Chamber of Commerce. Bringing JC a healthier lunch choices and awareness. with the collaboration of 10 restaurants and 20 business
Yearly Calendar of Health Education events with the American Diabetes Association, American Heart Association among many other Health org.
360 campaign to promote enrollment for the Affordable Care Act.
CONSUMER RESEARCH
JOURNEY MAPPING & STRATEGIC PLATFORM FOR MILLENIALS- Kendall Jackson Wines
DIABETES PATIENT & CAREGIVER JOURNEY & STRATEGY- Victoza Novo Nordisk
CAREGIVING STRATEGIC PLATFORM & SEGMENTATION- AARP MILLENIALS, GENXs.- BOOMERS
JOURNEY MAPPING & UX
POST COVID-19 CONSUMER INTELLIGENCE
SEMIOTIC ANALISYS
PUBLICATIONS & TEACHING
Línea Ñ- DISRUPTIVE SOCIAL MOVEMENT RENAMING THE NYC SUBWAY LINE TO REFLECT THE MULTICULTURALISM OF THE CITY.
SYMBOLS BOOKS: TWO illustrated books about the U.S. MC Symbols: Hispanic, Chinese, Korean, Japanese, South Asian, Russian & Polish.
ILLUSTRATED YOGA GUIDE FOR THE 21st CENTURY: Spanish & English version
AMERICA 2020 AND BEYOND: Understanding the new consumer mindset
BRAND IDENTITY 101 WEBINARS & WORKSHOPS
PLURICULTURALISM The New American Tribes
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